Insight Live Week (4 – 8 November 2019) is the virtual summit you can take part in without leaving the comfort of your desk. Even better, unlike physical conferences where you end up sitting through content you just don’t need, Insight Live lets you dip in and watch the specific talks on the topics that matter to you.
Challenger brands have interesting stories but they’re buried. Extracting them, and converting them into media coverage, is hard. Challengers don’t get the attention they deserve from traditional PR agencies, while managing freelancers directly is complex.
The good news, is that by focusing on developing a strong story that’s relevant to your potential customers (rooted in the problem your category solves) and focusing on a few key relationships – you can make a lean marketing budget go a long way.
This webinar is free to attend, but please click the link to register your place.