Innovation has become a bit of a marketing buzzword these days.

A marketer’s job is to always drive change through newer, better marketing practices. The first half of accomplishing that goal is keeping up to date with the latest technology, tactics and trends in marketing.

There is an increasing need for business to adopt a cross-disciplinary, open-minded approach to marketing, which isn’t necessarily emphasised in traditional educations.

In this session, join Nominet’s Head of Content, Peter Meinertzhagen, will combat this issue and discuss what innovation in marketing really means, and how organisations can be more innovative in order to benefit fully.