Most innovations will fail when faced with real world implementation – even if they are competently executed. If you had to guess, what percentage of ideas for groundbreaking new products or services fail, what would you say? Well it’s around 80%. Why is this and do we know why someone’s brilliant plan just isn’t working?
To help us discuss this join Emma Mulholland, Innovation Research Lead at Whitespace for some of the answers. Emma will help us understand how you can create impactful Innovation through multi-disciplinary teams, and tried and tested tools and techniques that can be part of the successful 20% of Innovations.
Emma will explain four key elements of good Innovation including:
Places are limited so please register