Don’t blame AI
December 2024
What will AI look like in 2025?
The Digital Leaders “State of AI Report” synthesises findings from 23 AI surveys published in 2024. It represents nearly 40,000 respondents, to identify trends, insights, and actionable priorities for digital leaders in 2025.
As I come to the end of 2024, the transformative potential of AI has become increasingly evident, presenting both remarkable opportunities and significant challenges for organisations and society at large. With the world’s biggest technology companies investing billions of dollars to drive AI forward, the UK is looking to emerge as a pivotal player in this global technological landscape, with strategic initiatives aiming to position us at the forefront of AI innovation.
The genesis of this report emerged from a critical inquiry by the Digital Leaders Advisory Board following the publication of Digital Leaders AI Attitudes Survey in March 2024. Their request to conduct a comprehensive review of existing AI surveys across various sectors presented a unique opportunity to synthesise and analyse the most significant research of the year.
The resulting Digital Leaders 2024 “State of AI Report” brings together a collection of disparate findings to provide a curated and coordinated set of insights to broaden our understanding of the current AI ecosystem. From the pioneering research of the Alan Turing Institute to the UK government’s strategic National AI Strategy, this report captures the multifaceted nature of AI’s advance.
It represents a critical resource for leaders seeking to understand the broader implications of AI. By examining the convergence of data from multiple surveys, it offers not just a retrospective view of 2024, but a predictive lens into the potential developments of 2025.
As I reflect on the year’s developments, it becomes clear that our relationship with AI is about more than technological capability. It is fundamentally about responsible innovation – ensuring that our technological progress aligns with our core societal values and ethical considerations.
This inaugural report is but the first step in what promises to be an ongoing dialogue about the role of AI in our collective future. I invite you to approach these findings with both intellectual curiosity and strategic consideration, recognizing that the insights contained here are not merely academic observations, but potential roadmaps for organizational and societal development.
To the leaders, innovators, and visionaries who are charting the course of this technological revolution: this report is for you.
